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About us
About Us: Crafting a Vision for Trusty Eyewear

About Us: Crafting a Vision for Trusty Eyewear


About us. Welcome to our world of eyewear, where each frame tells a story of style, quality, and affordability. Our mission is simple yet profound: to provide you with eyeglasses that not only enhance your vision but also reflect your personality and lifestyle. As you delve into our story, you'll discover the heart and soul behind our brand, our commitment to excellence, and our dedication to serving you, our valued customer.

Our Story

Our journey began with a vision to revolutionize the eyewear industry by offering high-quality, affordable eyeglasses for everyone. We believe that clear vision should not come at a high price, and our commitment to this belief has driven us to create a brand that stands for trust, reliability, and affordability.

Quality and Trust

At the core of our brand is a commitment to quality and trust. We understand that your eyeglasses are not just a visual aid but also a fashion statement. That's why we source only the finest materials for our frames and lenses, ensuring that each pair meets our stringent quality standards. When you choose us, you can trust that you're getting eyewear that's as durable as it is stylish.

About us, Customer Service Excellence

Our dedication to customer service excellence sets us apart. From the moment you visit our website to the day your eyeglasses arrive at your doorstep, we strive to make your experience with us as seamless and enjoyable as possible. Our friendly and knowledgeable customer service team is always ready to assist you with any questions or concerns you may have.

Craftsmanship and Innovation

Behind every pair of eyeglasses we sell is a team of skilled craftsmen and women who take pride in their work. From the design phase to the final product, we use the latest technology and techniques to ensure that each pair of eyeglasses meets our high standards of quality and craftsmanship.

About Us: A Commitment to You

About us! As you can see, our commitment to quality, trust, and customer satisfaction is at the core of everything we do. When you choose us for your eyewear needs, you're not just buying a pair of glasses; you're investing in a brand that cares about you and your vision. So why wait? Explore our collection today and experience the difference that quality eyewear can make in your life.

About Us

About us! We’re more than just an online store; we’re a vision clarity destination. We pride ourselves on providing families with prescription eyeglasses that are not only affordable but also stylish and dependable. Our mission is to ensure that every customer receives eyewear that not only meets but exceeds their expectations, backed by our commitment to quality, service, and satisfaction.

About us


You can trust your family’s vision to us. We carefully select frames, lenses, and coatings to ensure they meet our high standards. Our frames are solid, well-constructed, and come in a variety of shapes, sizes, and colors to suit every individual’s style and preference. Whether you’re looking for classic styles or the latest trends, we have something for everyone.

All our lab work is done in-house at our facility located in the heartland of America. Our staff has many years of experience in the optical field and is dedicated to providing exceptional service. If you ever encounter any issues with your eyeglasses, simply get in touch with us. We will ensure that any problems are promptly addressed and that you are treated with the utmost respect and care.


We stock plenty of the classic frame shapes as well as trendy styles. And with our great prices, you can have a pair for every season (hunting), mood (sassy), persona (intellectual), holiday (St. Angus day) or outfit (chartreuse).

Ordering eyeglasses that will fit correctly when you buy online is so much simpler than you might think. Our help menus and customer service people will guide you easily through the process. Whether your taste for frames is tried and true or completely brand new – you know they need to fit well.

And we’ll make sure they do

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What People Say

Click here to read some of our customer comments.

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Not So Spendy

Let’s face it! Prescription eyeglasses have always been soooooooooooo expensive that you would only buy one pair – or two at most. And, don’t they always seem to break the day before you leave on vacation? Then you have to spend at least a few hundred bucks before you can even leave town!

Well, if you’re nervous about buying prescription eyeglasses online, first buy a pair of our glasses in the lower-price range. You will be delighted and want to come back for more. This happens to us all the time. Our customers come back again and again to get more glasses because its so much fun for the whole family to keep changing-up their look. Or, in the case of kids…because they flushed them down the toilet!

So go ahead and order some hip sunglasses for Granny and sports glasses for little Billy. While you’re at it, treat yourself and buy some really great eyeglasses that will put a huge smile on your face. Seriously…go do it now! C’mon, you can barely read this. Clearly, you need a new pair of glasses…

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